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CONSULTING / EDUCATION

The Management Consulting Group for international B2B SMEs including the tradeshow industry and governmental bodies

What we do

MBB-Consulting Group provides international management consultancy and educational services for diverse B2B sectors, including tradeshows, financial institutions, private equity firms, trade associations and governmental bodies.

Download: How to trigger growth in the exhibition industry

Regardless of the size or scale of your exhibition business, MBB is uniquely positioned to provide tailored solutions using a combination of consulting and operational exhibition knowledge. At MBB, we go beyond traditional consulting by supporting our clients from in-depth analysis up to implementation stage.

 

All consulting services include:

MBB Education offer includes courses and workshops, online or in-person, tailored to your organisation’s needs. From Strategy, Digital Innovation to Sales, we offer several levels depending on our audience, from new starter in our industry, or to C-level executives.

Together with UFI, the  Global Association of the Exhibition Industry, MBB is running the Exhibition Management School programme.

All education services include:

Projects

Successful projects delivered around the world

3

USA

Client: Informa Location: Dallas ____________

Client: Informa Location: New York ____________

Client: Questex Location: New York

5

UK


Client: Informa
Location: London
____________



Client: Montgomery Group
Location: London
____________


Client: Money 2020
Location: London
____________


Client: Hyve
Location: London
____________


Client: Cereals
Location: Midlands

9

Germany


Client: Hamburg Messe
Location: Hamburg

____________

Client: Deutsche Messe
Location: Hanover

____________

Client: Messe Bremen
Location: Bremen

____________

Client: Köelnmesse
Location: Koeln

____________

Client: Messe Frankfurt
Location: Frankfurt

____________

Client: Messe München
Location: Munich

____________

Client: DLG
Location: Frankfurt

____________

Client: we.Connect
Location: Berlin

____________

Client: Messe Düsseldorf
Location: Düsseldorf

3

France

Client: Comexposium Location: Paris ____________

Client: JEC Location: Paris

____________

Client: Leni Group Location: Paris

1

Netherlands

Client: UBM Location: Amsterdam

1

Sweden

Client: Stockholmsmässan Location: Stockholm
2

Switzerland

Client: MCH Location: Basel

____________

Client: SIPPO Location: Zurich

1

Italy

Client: Fiera Milano Location: Milan

1

Austria

Client: Reed Exhibitions Location: Vienna

1

Georgia

Client: Expo Georgia Location: Tiflis

1

Qatar

Client: Qatar Tourist Board Location: Qatar

1

Oman


Client: Oman Convention Centre
Location: Oman

1

India

Client: Informa Location: Mumbai

3

Thailand


Client: Informa
Location: Bangkok



Client: TCEB
Location: Bangkok




Client: DLG
Location: Frankfurt

3

China

Client: CCPIT Location: Beijing ____________

Client: Informa Location: Shanghai ____________

Client: Beijing Book Fair Location: Beijing

1

South Korea


Client: Kintex
Location: Seoul

Our clients

MCH

“MBB-Consulting project on guest event sales strategy: MBB played a pivotal role in shaping our guest event sales strategy for Basel and Zurich. From establishing robust KPIs to conducting meticulous industry-specific research, their commitment was evident. The team's deep dive into show analysis was followed by a strategy workshop, where we collaboratively refined our approach. MBB Consulting facilitated connections with potential business partners, demonstrating a seamless blend of analytical precision and profound market expertise. Their customer-centric approach made the entire process smooth and effective. I confidently recommend MBB Consulting as a highly professional and strategic partner in the global tradeshow and B2B landscape."
MCH
Christian Ortlepp, Director Guest Events
Informa 1
Tesi’s structured, strategic and positive approach impressed me from the outset. During the project, he worked seamlessly with all business units of Informa Markets around the world to come up with a holistic and global strategy. Tesi’s acute attention to detail and extensive expertise in translating local market conditions into a commercial strategy benefited the project enormously.
Informa Markets
Tony Calanca, EVP Informa Markets
Montgomery
We hired MBB-Consulting in July 2023 to carry out market research in Germany and Austria. The research would inform our strategic decision to grow our events business in continental Europe, including the geo-launch of one of our successful brands. The timeframe we had to make a decision was very short. MBB was able to move quickly, assemble a project team and start the project so that within five weeks we had our market research report. MBB clearly understood our needs and requirements, however they also leveraged their extensive experience to ensure the report provided the depth and breadth of information we'd require to decide next steps. Having previously resourced this sort of research in house, I was thoroughly impressed with the quality of work and the rapid progress, we could not have done this on our own. I want to thank MBB for their responsiveness and the high quality of market research. I truly didn’t expect so much insight in such a short amount of time. I thoroughly recommend MBB to anyone looking for a dynamic, high-quality strategy consulting agency with global events industry experience.
Montgomery Group
Lori Hoinkes, Chief Growth Officer
Messe Düsseldorf
We hired MBB-Consulting for two projects in 2023 to conduct in depth market research across various industries and regions such as the USA and the Middle East. As the research played a vital role in developing the company’s growth strategy further it was important for us to find a consulting agency that is experienced in the global b2b world with a focus on the exhibition industry and combines these skills with first class research methodologies. I was extremely happy that I found a consulting company in MBB that brings all these skills, methods and more. First, I was impressed that MBB could easily fulfil our request of bringing in a consultant from the target regions into their team. This was followed by a thorough consulting approach in market research, qualitative interview process, MBB in house data and the analysis, resulting in a report that went far deeper into the defined industries and regions than expected. As a result of the project, we have been armed with a well-structured report that translated complex research findings into well-defined strategic conclusions. Overall MBB provided a high quality and scientific base for us to develop our strategy further. I want to thank MBB for their work and can recommend MBB as an excellent consulting agency in the b2b world.
Messe Düsseldorf
Kirstin Deutelmoser, Director Corporate Business Development
Stockholmsmässan
We hired Tesi Baur to help us create a long-term turnover growth, cost efficiency, business development possibilities and internationalisation strategy.

To achieve this goal, Tesi developed a fine-tuned project structure, including an in-depth review phase of the company’s current strategy and culture, a strategy creation phase and a roll-out phase to bring the new strategy to life.
Stockholmsmässan
Patric Sjöberg, CEO
Deutsche Messe
We hired Matthias Baur to support a strategic project reviewing our commercial set-up and global sales activities. Matthias Baur proved himself to be an extremely skilled and commercially astute exhibition consultant. His insights and global benchmarking regarding how global exhibition organisers strategically orchestrate their sales resources really pushed our strategic review to the next level.
Deutsche Messe
Andreas Gruchow, former Deutsche Messe Board Member & Götz Dörmann, former Senior VP
Informa Markets
We hired Matthias Tesi Baur (MBB-Consulting Group) to run UBM’s Food ingredients Portfolio on an interim basis from May to November 2018. During this time, Informa acquired UBM, which meant Tesi was tasked with managing the portfolio and leading the team during this extremely important period. Tesi actually managed the portfolio some years ago, before he left UBM at the end of 2014.
Informa Markets
John van der Valk, President Advance
UBM
We hired MBB-Consulting Group to research exhibitor portal software and provide an industry benchmark of exhibitor and visitor service software. We were impressed by his deep market insight, and the project benefited enormously from his extensive industry network. What’s more, the report he created represented a high-quality benchmark in the global exhibition market for that segment.
UBM
Govind Sharma, CTO
Messe Frankfurt
Matthias Baur impressed us on all fronts with his in-depth knowledge of a wide range of strategic topics spanning the entire global exhibition industry. What’s more, he was skilled in adapting global exhibition trends and best practice cases to Messe Frankfurt’s specific situation. Matthias Baur always went the extra mile to provide strategic consultancy and is very focused on quality and results.
Messe Frankfurt
Klaus Reinke, Chief of Corporate Strategy and Organisation
Deutsche Messe
Tesi impressed delegates not only with his profound and in-depth knowledge about best-in-class trends and techniques but also with his open and interactive style that made the workshop an enjoyable experience for everybody. We’d like to thank him for providing the courses to Deutsche Messe and are happy to recommend him as a consultant and trainer.
Deutsche Messe
Sarah-Christin Köhler, International Subsidiaries and M&A
Messe Basel
Tesi worked with us to review our guest event strategy and to create new strategic approaches to promote our exhibition venue in Basel. Tesi impressed me greatly with his detailed insights into small and large players in the exhibition industry, and his input helped us to define the benefits we can offer potential customers. Tesi is completely immersed in the global exhibition industry possessing an enormous wealth of knowledge in all B2B and event-related topics.
Messe Basel
Pascal Engler, Key Account Manager
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